35 Google Business Profile Post Ideas for Local Businesses (2026)

The hardest part of posting on your Google Business Profile isn't the posting. It's deciding what to say every week.

Here are 35 ideas, grouped by type, plus examples by industry. Keep each post short (Google allows up to 1,500 characters), add one clear photo, and leave phone numbers out of the text; they're already on your profile, and posts containing them are often rejected.

Products and services (1–8)

1. Spotlight one product with a close-up photo and why customers love it.
2. Explain one service in plain words: what it is, who it's for, how long it takes.
3. New arrival: "Just in: …"
4. Best seller of the month, with the number sold if you're proud of it.
5. Seasonal item that's only available for a few weeks.
6. Before and after (cleaning, repairs, haircuts, renovations).
7. "What's included" in your most popular package.
8. Pricing clarity: "Our consultations start at…", if you're comfortable sharing it.

Practical information (9–15)

9. Holiday hours, posted a week before.
10. Temporary closure or reduced hours, with the reopening date.
11. Parking and access tips, especially if you're hard to find.
12. How to book: online, walk-in, or both.
13. Accessibility details: step-free entrance, quiet hours, languages spoken.
14. What to bring to an appointment.
15. Answer a common question you hear at the counter every week.

People and story (16–22)

16. Meet the team: one person, one photo, one fun fact.
17. Behind the scenes: the kitchen at 6 a.m., the workshop, the prep.
18. Your origin story in three sentences.
19. A milestone: 5 years open, 1,000th customer, a new location.
20. Local partners and suppliers you work with.
21. Community involvement: a school event, a charity drive, a clean-up.
22. A day in the life of your business.

Social proof (23–27)

23. Quote a recent review (first name only) with a photo of what they praised.
24. "You asked, we listened": a change made because of feedback.
25. Award or certification, with a photo of it.
26. Customer project showcase, with their permission.
27. Thank-you post after a busy season.

Timely and seasonal (28–35)

28. Local events your customers will attend.
29. Weather-related tips (winter tyres, summer skincare, rainy-day menu).
30. Back-to-school, holidays, Golden Week, Black Friday: whatever your customers plan around.
31. Gift ideas from your shop or services.
32. Booking reminder before a busy period.
33. End-of-season clearance or last chance.
34. New year, new menu or price list.
35. Anniversary of opening with a look back.

Examples by industry

Restaurant / café: "Our autumn menu is here 🍂 Try the roasted chestnut latte — available until November 30."

Dental or medical clinic: "New patients: here's what your first visit looks like, from check-in to your treatment plan. Book online through the link on our profile."

Salon / spa: "Meet Aiko, our newest colorist, who specializes in soft balayage. Weekday afternoons still have openings this month."

Home services: "Before and after: a full bathroom regrout in one day. Free estimates in the area area."

Retail: "Restocked: the ceramic mugs you kept asking about. Three new glazes in store now."

Make it a routine

Pick four ideas per month, one per week, and schedule them in one sitting. In AutoPoster AI you can:

• Draft posts with the AI assistant and adapt them per location
• Attach a photo and preview how the post will look on Google
• Schedule a month of updates to every location at once

Step-by-step: How to schedule Google Business Profile posts.

Plan your next month of Google Business posts →